Hallmark San Diego Comic-Con 2017 Exclusives

It’s Christmas in July as Hallmark returns to San Diego Comic-Con for another busy year. Hallmark’s Keepsake Ornaments have become a big part of the Comic-Con market and Hallmark has consistently delivered some of the most popular items of the show and this year looks to be no different, as the company revealed in a press release today just what it will be bringing to San Diego Comic-Con, under the PopMinded by Hallmark umbrella.

This year’s offerings include three exclusive Hallmark Keepsake Ornament designs, an itty bitty plush, and more – all available in limited quantities at the con (and also available at New York Comic Con later in the year).

Here’s a look at this year’s Hallmark SDCC exclusives, from the press release:

U.S.S. Enterprise™ NCC-1701-C, a Keepsake Ornament inspired by the Star Trek: The Next Generation episode “Yesterday’s Enterprise,” depicts the iconic starship with a battle-damage paint scheme as it appeared on screen. This repaint of a 2015 Keepsake Ornament has a total production run of 3,325 and sales will be limited to 225 per day.

HARLEY QUINN™ is a Keepsake Ornament created exclusively for event sales featuring the DC Super Villain as seen in the 2016 Warner Bros. Pictures film, Suicide Squad. This ornament has a total production run of 2,575 and sales will be limited to 175 per day.

T-70 X-Wing Fighter™, a Keepsake Ornament of Poe Dameron’s starfighter as depicted in the beginning of Star Wars Episode VII: The Force Awakens. This repaint of a 2016 Keepsake Ornament includes sound between Poe & BB-8 before the starfighter was destroyed on Jakku and has a total production run of 3,275 and sales will be limited to 275 per day.

A Walrus Man™ itty bittys plush adds to the Mos Eisley Cantina crowd with a the throw-back again to the original action figures and packaging. This has a total production run of 4,000 and sales will be limited to 300 per day.

The Imperial R2-Q5™ droid becomes part of the astromech droid-themed perpetual calendar and features an additional set of date cubes in aurebesh, the famed language used throughout the Star Wars galaxy. The calendar has a total production run of 1,600, and 170 of them will be offered for sale each day.

The WONDER WOMAN™ Hallmark itty bittys Christmas ornament also will be available at the event with sales limited to 100 per day.

Will you be stopping by the PopMinded by Hallmark booth for these exclusives? Let us know in the comments.


About Kerry Dixon

Kerry Dixon is Editor-in-Chief of The San Diego Comic-Con Unofficial Blog and the site's resident panel guru.
  • Ricky

    Do we know if the Wonder Woman IB ornaments are actual exclusives or just an early release? The lack of a photo and more info like the other exclusives seems odd.

  • Christine S

    I need that calendar.

  • It sounds like she’s just a debut.

  • robjoh

    They’re not con exclusives,more like event exclusives. Why? The second you make it officially available outside of Comic-Con and NYCC,it’s no longer a con exclusive. Isn’t that logical? lol! I do like the ST and SW ones though.

  • They are exclusive to SDCC and NYCC. The Wonder Woman is available elsewhere, but upon reading closer, sounds like it’s only available at SDCC, NYCC, and a Kansas City convention.

  • robjoh

    They’re actually not exclusive to those two cons,as they will also be for sale online after the con. That’s the reason for calling them event exclusives and not con exclusives. I still stand by what I said in previous post.

  • raybdc97

    Can’t agree you you more Robjoh. Some companies need to look up the word exclusive. It should be listed as a Con or CCI exclusive.

  • raybdc97

    I wouldn’t consider anything a “exclusive” if you can buy it online and don’t even have to be at the Con.

  • raybdc97

    Gotta get me some Enterprise-C!!!

  • We have seen nothing to indicate these will be online as well. The press release doesn’t mention it.

  • raybdc97

    Yes, SDCC blog, let me correct myself. I wasn’t suggesting that these exclusives would also be sold online. I meant to convey a general sentiment that any “exclusive” also sold online should not be considered exclusive in my opinion. (I believe many collectors would hold this same view as well).

    Perhaps for clarity Robjoh could post where he saw that these exclusives would also be sold online.

    As Always,
    My Best,
    Doc Ray

  • robjoh

    Well the Hallmark stuff will be made available to KOC members after the con,a small amonut of course,but still……you can just skip the con if you were going just to get these,lol,and sit at home and order this stuff. Y’know,like Mattel did last year,lol! Nice editorial on that btw,to whomever wrote it. I don’t care about exclusives myself,but I do care that they call them that when they are not. The very definition of the word is that they are available to just the con goers. Just sayin’.

  • raybdc97

    Thanks for the details Robjoh.

  • Malicious Ex

    If you actually read the real press release or watch the YouTube videos on the PopMinded channel they explain that some of the exclusives announced are exclusive to SDCC / NYCC, and others are available at stores for their in-store events. KOC convention gets their own exclusives. The ones earmarked for the conventions will never be sold online or at a different event. Only SDCC/NYCC share items. https://youtu.be/cSgk_LLXsrA (Linking video 2 of 3 explaining which ones will only be at SDCC) This holds true to what they’ve done for a decade now, and what they’ve explained, so the idea any of these will be available anywhere else (other than as contest prizes) is rubbish. Secondary market is the ONLY place you can purchase these outside of the conventions. The March 30 2017 press release (date referred to incorrectly above) attempts to explain this, but doesn’t clarify as much as the videos on the PopMinded channel do.

  • raybdc97

    Thanks much for the vid link…do you have info on what exclusives the KOC will have? I’m glad the exclusives continue to remain a “2 convention exclusive”. I praise Hallmark for NOT going the Mattel route.

  • Malicious Ex

    As far as I know the KOC event exclusives are usually ornaments. The only one I’ve heard of so far is possibly Santa’s Sleigh. Well the good thing about the shared exclusives at SDCC / NYCC is that they usually sell through what they have, so not much left for the KOC event (if anything).

  • raybdc97

    I’ve just read where the Enterprise C will be available at the following Conventions…SDCC, NYCC, possibly at the KOC (slim chance if any left)…AND now at the Star Trek Las Vegas (sold at 100 per day). Kansas City CC and Salt Lake??? (not sure).
    Exclusive get less and less “exclusive” every time they add another con. But they are making about as many as last year at 3325 units (2017) and 3450 (2016).

    Here’s the link…

  • robjoh

    Well last year they started seeling them on their site,granted,to members only,but still outside the con. And they never have any left after the cons so where these limited amounts for members are coming from I have no idea. But the second they are made available online,and not even the secondary market,they loose the right to be called con exclusive. I will always stand by that as it is only logical. lol.

  • robjoh

    Last I heard the ornaments at the cons will be available to KOC members,so not totally going the Mattel route just yet,lol.

  • robjoh

    Yeah,the only one I want as well,lol.

  • Malicious Ex

    These all have edition sizes though, all of which are no more than 5,000 tops, which is why they allocate them per day. They also mix their info of convention exclusive and with other wider releases offered online and in store which causes confusion. I know that their SWC itty bittys have an SWC exclusive patch sewn into the foot.

    We could consider nothing to be a true “convention exclusive” because of eBay resales, lol. But this is still way better than the 50,000 runs Hasbro does selling online during the convention or like you mentioned, the Mattel shenanigans. The worst in my mind is still the Marvel GOTG hoodies from a few years ago that the re-manufactured and sold through ThinkGeek cheaper than at SDCC. (Only difference was they were pull over at SDCC and full zip at TG). I don’t know that there is a company pure enough these days that will sell at a convention and then burn the rest of their inventory if there happens to be any left. Maybe we should start one and really drive collector’s insane? Ha ha.

    But all things considered, Hallmark doesn’t do too bad, and the KOC membership costs money and is for their die-hard collector base, so offering them the leftovers or a special allotment (runs divided by daily limits fall short of total so they must being setting back around 300 for other event?) still doesn’t seem bad. And at least they are upfront that these aren’t restricted to just one convention because they are always shared with NYCC, and at least they aren’t selling them online during the convention to just anyone.

  • robjoh

    Yes,I agree with you on a few points here. But I just can’t get myself to call them convention EXCLUSIVES anymore. Hallmark actually sell out every day at the two main cons,that’s why I was kinda curious about where the batch they sell on their site is coming from. And it’s something I’m sure I’ll be asking my friend who works at Hallmark,lol,when I see him at Comic-Con.
    OH,and since you mention Marvel. They did something similar with another GOTG item. The Rocket Raccoon plush. I got one at the con for a friend of mine in NC,and then suddenly a couple of months later,they released another same looking plush just with a different costume,lol! I get that it’s cheaper for them to use the same mold/pattern and just change it around a little bit,just makes me wonder if a lot of people have different……..criteria for what is actually a con exclusive. I see it as something that is ONLY available at said con,be it CC or NYCC,or both. The name kinda dictates that that IS what it is,doesn’t it? lol

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