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2018 Guide to the SDCC Exhibit Hall Floor

If San Diego Comic-Con is the Super Bowl of the con world, it’s exhibit hall is the field of play…bodies slammed together in pursuit of a prize…and moments of sheer exhilaration!

The cavernous convention center houses the most impressive booths, swag and exclusives on the convention circuit and can be intimidating for some. This year includes a new wrinkle with the changes to how exclusives work at some of the most popular booths like Funko, Hasbro, Lego and UCC. Follow along with us as we take a look at the exhibit hall:

What are you most excited to find on the SDCC Floor? Any tips you’re willing to share to help others? Let us know in the comments section.

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