Dreamworks is going all out at the con for their one film in attendance, and that film is Fright Night. The remake of a quasi-beloved 80’s flick, FN drops just a few weeks after SDCC so they’re really stepping up the promotion. Here’s what was announced:
DreamWorks Studios is pleased to present a special insider look at its upcoming, 3D reimagining of the horror classic “Fright Night” at this year’s San Diego Comic-Con International Convention. On Friday, July 22, a panel presentation will be held in Hall H of the San Diego Convention Center. On the dais will be talent from the film, including Colin Farrell, Anton Yelchin, Christopher Mintz-Plasse, and Imogen Poots, director Craig Gillespie and screenwriter Marti Noxon. Activities also include a fan appreciation party as well as a screening in advance of the film’s opening in theaters on August 19th.
On Friday, June 24th, the film’s social media campaign; “The Fright Night Feeding Frenzy” kicks off with a chance to win a VIP trip for two to San Diego Comic-Con in partnership with Yahoo! Movies.
The trip includes travel, accommodations and admittance to all “Fright Night” scheduled events. “The Fright Night Feeding Frenzy” encourages fans to use their social feeds on Facebook, Twitter and blogs to share movie content and check in to real world events to collect points. At the end of each week, the fan who has spread the frenzy the farthest wins a killer prize. Prizes are awarded weekly beginning July 1st through the film’s release on Friday, August 19th. More information about the “Fright Night” Feeding Frenzy and how to join can be found by going HERE!!!
I’m guessing getting tickets to the screening will be a mix of attending the panel or signing up for the site but past events such as this would dictate that the party will be much more selective. My prediction? Sign up for the site and do everything they tell you for the best shot at an invite. Still, those that want to avoid signing up still might have a shot through the panel or Dreamworks booth in the Exhibit Hall. Good Luck!
